Triggers

Explanation about triggers in GDDL framework

Several triggers can be identified in a browser. In the GDDL framework we focus mainly on the triggers which are interesting from a web analytics point of view. We define impressions and interactions.

Impressions

We distinguish two types of impressions: page impressions and component impressions.

The page impression can be fired on DOM ready. This means that thepage impression will be fired when the browser has finished loading the page.

The component impression should be fired when the element is visible for 75% in the viewport on scroll stop. This means that on a page load, besides the page-impression, other elements that are visible in the viewport from the start should be fired as well, e.g. a button impression.

Each impression can only be fired once on a page.

Interactions

Clicks

When the mouse clicks on an element (touchscreen devices generate it on a tap). Clicks will be fired each time a user clicks on the specified element.

Submit

When the visitor submits a form succesfully (not on-click but on succesfull submit).

Focus

When the visitor focuses on an element, e.g. a field focus in a form.

Complete

When the visitor completes an element, e.g. a field complete in a form.